The Film Strip Blog
Film releases, awards, news and comment from Rubberductions - get it here first
We Take You Inside Today
Posted 11/03/09
New from us (wearing our Rubber Republic hats), here's a charming little film we've made for the Radio 4 Today Programme.
It's great to do work that reinforces the connection between people who've got a product or brand, and their existing customers. Sure, it's about repeat business and loyalty, but it's also about building up a brand that people appreciate and want in their lives.
Also, sounds cheesy, but I love the Today programme, and I love working on things I love....Lego, can we help you?
Posted by Andy
IVCA Win
Posted 30/03/09
Friday saw us pick up a bronze IVCA for our Sony Buzz PSP promo in the "Sales of Products and Services" category. Pats on the back all round for the win!
Posted by Matt
Today programme film discussion...
Posted 31/03/09
Following the launch of our Today programme film for the BBC's flagship radio 4 show two weeks ago, the BBC had us back on to discuss the results our film had met with on-line. 50,000 views in its first week online, hundred of positive comments and twitters from fans, and a huge amount of debate amongst journalists and bloggers discussing the use of the word viral. All good stuff! Today's article summarises a complex issue well here.
Posted by Matt