The Film Strip Blog
Film releases, awards, news and comment from Rubberductions - get it here first
Tips to optimise YouTube clips for sharing
Posted 05/08/11
Putting clips on YouTube? Viral Ad Network have put together some tips to help you optimise your video on YouTube for social sharing.
http://www.viraladnetwork.net/blog/2011/youtube-seo-tips/
Thor-some!
Posted 21/04/11
We are very excited today.
Very excited indeed.
'Mini Thor' has been uploaded onto the official Marvel channel and we hope you get as much enjoyment watching it as we've had making it.
The gods certainly played their hand: We received the original brief on the same weekend that Volkswagen and their agency US Deutsch launched the awesome Vader / Passat SuperBowl spot a few months ago. Like 36 million+ others we loved the spot but wondered what would happen if one little badass replaced another?
Our response stands on the shoulders of this truly epic ad and owes enormous debt of gratitude to the generosity of VW who let us play with their original concept. So thank you Stefan (VW), Dave (Marvel), Heath & Emma (Paramount), Veronica & Hi-Sim who all made this happen in a very short time frame.
[Incidentally we got to see the movie last night and it is fabulous - Thor officially opens in UK cinemas April 28th ]
» Watch 'Mini Thor' on YouTube
Pitch your brand client a sharable online video - works for them and you
Posted 12/11/10
Using video online is a great idea for brands. PR and digital agencies can increase billings by working with their clients to develop an online video strategy.
Our sister company Viral Ad Network has put together a handy guide in four parts:
- why to commission a video
- how to do it
- how to set and manage expectations
- how to grow the idea further and create an ongoing video strategy
» Free guide: pitch your brand client a video.
If you're thinking about commissioning awesome online film and video, give Matt or Katrina a bell on 0845 6 800 850 :) We love this stuff.
Not sure where to start? Here's one we made for Triumph Motorcycles. Nice
Sustrans' 'My National Cycle Network' campaign live...
Posted 10/07/10
The awesome Sustrans, who have build a network of cycle tracks across the whole of the UK, just launched their My National Cycle network campaign which challenges people to make a film about their use of the National Cycle Network. Entry is easy (you can make a film on your mobile if you don't have a video camera) and prizes are great:
- Under 11's: Behind the scenes tour of Aardman
- 11 - 17: 4 VIP tickets to the Relentless Extreme Sports festival
- Adults: Four night UK holiday for four in a log cabin.
Check out My NCN here >>
And check out the film we made to promote it here >>
We've loved the work of Sustrans for years. The organisation started in our building, and as pretty much everyone working for Team Rubber cycles to work, and some for pleasure too, they're always people we love to work with. So enter their competition!
Martial Arts Extravaganza
Posted 10/07/10
We've just finished shooting a new piece of work featuring two of the UK's top martial artists. A great crew pulled together to turn a very busy shooting day into a great fun shoot. Results will be released soon.
Cornelius off to Brum!...
Posted 07/05/10
Cornelius is off to Birmingham today ready to find out what the great and good think of cycle paths in that neck of the woods and spread the Sustrans love! He's already drummed up some interest - thanks for the props go to:
Birmingham Cyclist have posted on their blog here.
Follow them on twitter at @brumcyclist
Midlands Arts Centre. (@mac_birmingham). Drinkies here after cycle - around 5.30.
Hopefully will meet birminghamcyclist.
...and Chris Unitt at Created in Birmingham have posted here.
We will start at NIC at 1.30 and ride down the path - finishing at MAC for Pimms at 5.30pm. COME AND MEET CORNELIUS!
Here's our brum route.
Cornelius and the rain...
Posted 29/04/10
So Cornelius had an adventure today as planned. But unfortunately it was of the damp kind. Cornelius' voyage of human discovery will now happen on revised dates, starting next Monday, in Bristol.
Bristol May 3rd
Birmingham May 7th
Cardiff May 8th
Keep up with his exploits and find route maps at www.crosscountrycornelius.com
Come and meet Cornelius...
Posted 28/04/10
For the next three days, we're going to be out and about on the cycle tracks of Britain with our own time travelling tweed clad alien, Cornelius. He's going to be being chauffeured around the country interviewing people in his cosy private cinema.
The lovely chap is working with us on a film project for cycle charity Sustrans, celebrating 15 years of the National Cycle Network. Cornelius has a high def camera built into his single cycloptic eye, and asks questions every time you hold his hand. We're hoping the cosy environs of his interview booth will allow passers by to open up to him about their feelings about cycling and walking on the national network of car free tracks.
Cornelius' itinery is as follows. COME AND MEET HIM!:
Thurs April 29th: Bristol
Fri April 30th: Birmingham
Sat May 1st: Cardiff
...and he'll be blogging about his exploits at www.crosscountrycornelius.com
iFeatures Final 6!
Posted 29/03/10
So we're in the final 6 of the fantastic iFeatures scheme in Bristol. Phew, and thanks to lots of hard work from writer Carol Noble and producer Nick Pitt. Our film "The Bristol Job" will tell the story of an 11 year old girl who frustrated at her family's poverty (exacerbated by her father losing his job at the Keynsham Cadburies plant) faces the prospect of not being able to afford her final school trip, so decides to rob a bank with her two best mates. Its a heist movie with a difference.
You can keep up with "The Bristol Job" team blog here.
You can follow our heroine Billie Diamond on twitter here or click on the image below.
You can see the other finalists here. I didn't intend to be quite so prominent in this photo. But it appears I am.
iFeatures Blogs launch
Posted 16/02/10
The iFeatures blogs (which we're in the finals of) have launched over at the iFeatures website. Check out our team blog here and all the teams in the iFeatures final here.
Our project is called "The Bristol Job" and is a family heist movie about an 11 year old girl who discovers her parents are too poor to pay for her last school trip so decides to rob a bank with her two best friends.
iFeatures Kick Off
Posted 03/02/10
The last few weeks have been a little busy! I entered the iFeatures competition months back but wasn't aware I was on the scheme until last week when I got a call asking me to meet a writer and producer who had got through to the final 12 without a director. I had had a project in the final 25, which didn't get through, but the panel wanted me to meet these two (Nick Pitt and Carol Noble) to discuss whether I would be suitable for their project. After a hasty meeting and a weekend of phone discussion I was on board.
I've just returned from the kickoff of the iFeatures development process. Two days of intensive workshops in Bristol with much more experienced industry writers, directors, producers and distributors coming in to give feedback on our projects and advice on how to get them to the next stage. These workshops can be a bit gruelling. The teams in the final 12 all have hefty experience in the film world (albeit in very varied guises) and I think there was a general sense of apprehension at the start of the two days as everyone must have experience of similar "development" workshops that can either be tiringly spirit crushing or annoyingly useless.
We shouldn't have worried. It was great. In fact a number commented that if this two days was all they got out of the project, having had some great advice and tips, that would probably make the effort worthwhile.
But there's lots more work to do. So it was to the organisers and speakers (including Laurence Coriat, Asif Kapadia, Lawrence Gough, Peter Ettedgui, and David Shear from Revolver) credit that everyone was left feeling charged and energised, as we've all got a lot of work to do getting our projects in shape for another round of pitching in mid March.